In-Season Management

In-Season Management involve all the activities associated with managing a product through the product lifecycle once it starts selling to the consumer.  

In order to be successful, you can't just "set it and forget it". You need to regularly monitor performance to understand if your products are meeting, exceeding or missing expectations and be able to quickly take action.

It involves keeping the momentum going on products that are selling well, buy supporting with additional inventory. It also involves coming up with strategies to move through inventory that may not be turning as quickly, such as promotional activity, taking a markdown or some other liquidation effort.  

Key Aspects of In-Season Management:

• Sales & Inventory Reporting
• Promotional Planning
• Markdown Timing

All of these efforts are time-consuming and require regular focus and attention along with coordination across other functional areas with the organization, such as marketing, finance and operations.  We have experience building dynamic tools to summarize product performance and keep you informed on what's driving your business and where there are risks.